Services
Food Export International
export consultancy services across the food and drink industry.
Strategy & Planning
FEI will work with you to understand your current export strategy (if available) and future goals. We will build a knowledge of your export product range, USPs, product positioning and other factors such as budget availability, that will contribute to your export strategy.
Limitations regarding labelling, ingredients, MOQs, product shelf life and other technical aspects will also be addressed.
FEI will deliver an export strategy document that will form the basis of ongoing export activities for 12 to 36 months.
Identification & Analysis
Having developed an export strategy FEI will identify, research and evaluate potential market opportunities for your brand:
- Size and potential of each market
- Key retailer analysis
- Competitor analysis
- Indicative investment requirements
- Proposed route to market
- Value chain based on product cost, freight, tariffs, distributor and retailer margins
- Return on investment
Market Entry
A detailed review of each agreed target market will be undertaken based on selected deliverables:
- Multiple partner identification, communication and negotiation
- SKU selection based on detailed competitor analysis, pricing and promotional activity
- Technical requirements including timescales and costs
- Export documentation necessities
- Budget requirements based on potential listing fees and A&P costs
Ongoing Management
After successfully launching into the market, FEI will continue to manage the business with the aim to grow it in a sustainable manner. This includes:
- Market Visits
- Trade show attendances
- Managing the importer, their sales team, marketing team and all relevant stakeholders
- Price Increase discussions
- Range reviews
- Compliance
FMGC BRANDS
FEI also have a direct source of supply into some of the UKs largest FMCG brands including McVities, Cadbury, Heinz, Princes, Unilever, Hains, Foxs and many more. We can offer importers around the world a cost effective consolidation service. To find out more please get in touch.
Our connections across the world with distributors, retailers and brokers, means our full service solution will maximise export opportunities in a complete and timely manner.
our brands
